Delhi / Rohan Sharma. The Ahmedabad SG Pipers franchise is thrilled to announce the successful acquisition of India’s table tennis icon, Manika Batra, as part of the team at the recently concluded Ultimate Table Tennis (UTT) Season 6 player auction. Manika, a recipient of India’s highest sporting honour, the Khel Ratna and a household name in Indian sports, will spearhead the Ahmedabad SG Pipers’ campaign in the upcoming edition of the league.

Alongside Batra, highly experienced Germany international Ricardo Walther and rising Indian paddler Snehit Suravajjula will spearhead the challenge in the Men’s singles. Italian Olympian Giorgia Piccolini will be the overseas female player for the Pipers. The Pipers also acquired two upcoming talents from the Indian Table Tennis circuit in Divyansh Srivastava and Yashini Sivashankar to complete their squad for season 6 of UTT.

Manika Batra expressed enthusiasm about joining the Ahmedabad SG Pipers and said, “I am excited to be part of the Ahmedabad SG Pipers family. I appreciate the faith the franchise has shown in me, and I am eager to contribute to the team’s success in the upcoming edition of Ultimate Table Tennis. I eagerly look forward to playing alongside my talented teammates and delivering memorable performances for our fans.”

Manika Batra’s decorated career includes historic performances at the Commonwealth Games and strong showings in other international tournaments. Her experience and leadership will be invaluable to the Ahmedabad SG Pipers as they navigate the challenges of the UTT season.

The Ultimate Table Tennis Season 6 is scheduled to be held from May 29 to June 15 at the EKA Arena in Ahmedabad, marking the first time the city will host the prestigious league. The Ahmedabad SG Pipers are eager to showcase their talent in front of their home crowd under the tutelage of highly experienced Indian coach Somnath Ghosh and German coach Chris Pfeiffer, who will be looking to inculcate a formidable team spirit that can guide the team to glory this year.

The world of cricket is no stranger to groundbreaking partnerships, and the latest collaboration between T10 Sports and Punjab Kings is set to make waves. As a leading sportswear brand, T10 Sports has teamed up with the popular IPL franchise Punjab Kings, bringing innovation and style to the cricketing arena. But what does this partnership mean for both parties? Let’s dive into the details.

T10 Sports has been named the Official Kit & Merchandise Partner of Punjab Kings. The partnership includes:

• Branding opportunities for T10 Sports on Punjab Kings’ official jerseys and merchandise.
• Exclusive fan-centric merchandise featuring high-quality apparel.
• Joint promotional campaigns to engage cricket enthusiasts across platforms.

T10 Sports was also the Kitting Partner of Punjab Kings from 2018 to 2023, highlighting a long-standing association between the two entities.

T10 Sports is a well-known name in the sports apparel industry, providing high-quality gear for athletes across various sports. Known for its cutting-edge designs and technologically advanced fabrics, the brand has become a trusted name among sports enthusiasts. With a strong presence in cricket, football, and other competitive sports, T10 Sports continues to set new benchmarks in sportswear innovation.

Punjab Kings, formerly known as Kings XI Punjab, is one of the most dynamic franchises in the Indian Premier League (IPL). With a loyal fan base and a history of exciting performances, the team has always been a crowd favorite. Over the years, Punjab Kings has built a strong brand identity, making strategic partnerships essential for its growth and outreach.

For Punjab Kings, aligning with a reputed sportswear brand like T10 Sports enhances its branding and performance apparel. On the other hand, T10 Sports gains immense visibility by associating with a high-profile IPL franchise, strengthening its position in the Indian market.

Fans are a crucial part of the IPL ecosystem, and this partnership aims to elevate their experience. Expect limited-edition jerseys, interactive social media contests, and in-stadium promotions, all designed to make the IPL season more exciting for Punjab Kings supporters.

High-performance apparel plays a crucial role in modern-day cricket. T10 Sports ensures players get the best gear to enhance mobility, breathability, and overall comfort, enabling them to perform at their peak. T10 Sports is committed to eco-friendly practices, utilizing sustainable materials and innovative fabric technology. This aligns with the growing trend of sustainability in the sports industry, making it a forward-thinking partnership. Expect to see T10 Sports and Punjab Kings making a splash on social media with engaging content, digital campaigns, and influencer collaborations. From behind-the-scenes training glimpses to exclusive product launches, fans will be treated to a host of exciting content.

Punjab Kings has collaborated with several brands over the years. However, the association with T10 Sports stands out due to its direct impact on player performance and fan engagement. The brand has previously worked with other cricket franchises and international teams, solidifying its reputation as a trusted sportswear partner. Beyond branding, this partnership is expected to drive significant revenue growth for both entities. The sale of exclusive merchandise and increased brand exposure will contribute to a larger market share in the sports industry.

Every partnership comes with challenges, whether in logistics, distribution, or branding execution. However, with strong brand alignment and shared goals, this collaboration presents immense opportunities for both parties. Industry experts see this partnership as a strategic move that benefits both Punjab Kings and T10 Sports. Media reports and public perception suggest an overwhelmingly positive response, indicating strong potential for success.

The T10 Sports and Punjab Kings partnership is a perfect blend of performance and style. As the IPL season unfolds, this collaboration will not only enhance team branding but also bring high-quality sportswear to fans. With innovation, sustainability, and fan engagement at its core, this is just the beginning of an exciting journey.

FAQs

1. What is the significance of the T10 Sports and Punjab Kings partnership?
   This partnership enhances team branding and provides high-quality sportswear for players and fans.
2. Will fans be able to buy exclusive Punjab Kings merchandise from T10 Sports?
   Yes, exclusive jerseys and merchandise will be available for fans.
3. How does T10 Sports contribute to cricket apparel innovation?
   T10 Sports uses advanced fabric technology to improve player performance and comfort.
4. Is this partnership limited to one IPL season?
   While initial details focus on the upcoming season, future collaborations are possible.
5. Where can fans purchase Punjab Kings’ official merchandise?
   Official merchandise will be available online and at select retail outlets associated with T10 Sports.

Ahmedabad. Ahead of their season opener in the TATA IPL 2025, Punjab Kings have officially unveiled their new campaign ‘BAS JEETNA HAI’ featuring Captain Shreyas Iyer, Head Coach Ricky Ponting, and the rest of the squad.

The high-energy campaign video showcases star players Arshdeep Singh, Lockie Ferguson, Yuzvendra Chahal, Glenn Maxwell, Marcus Stoinis, and Marco Jansen in both candid training moments and striking cinematic frames. A standout moment features Arshdeep Singh letting out a lion’s roar—sher di dahaar—capturing the fearless spirit of Punjab, set to the powerful vocals of Punjabi singer Parmish Verma.

Also making special appearances in the campaign are Shashank Singh, local heroes Harpreet Brar, Prabhsimran Singh, and Nehal Wadhera, along with rising stars Priyansh Arya and Musheer Khan—highlighting the team’s strong core of Indian talent.

Satish Menon, CEO, Punjab Kings, shared his thoughts on the campaign:
“With this campaign, we’re not just showcasing our team—we’re celebrating a spirit. ‘Bas Jeetna Hai’ is more than a tagline. It’s an emotion every Punjab Kings fan lives by. We’re building a fun and fearless identity—on the field and off it. The atmosphere in the camp perfectly reflects what we’ve envisioned, and the boys are ready to give it their all.”

He further added, “I’m confident fans will connect deeply with this campaign. Here’s wishing the team a memorable and successful season ahead.”

Punjab Kings will kick off their IPL 2025 campaign today against Gujarat Titans at the Narendra Modi Stadium in Ahmedabad. After an away fixture against Lucknow Super Giants, the Kings will return to their new home ground, the New PCA Stadium in New Chandigarh, for back-to-back clashes against Rajasthan Royals and Chennai Super Kings.