A study by Policybazaar For Business

Cyber Insurance Policy Renewal Rate stands at a whopping 100%

Nearly 100% of cyber insurance clients are renewing their policies. Businesses now recognise the recurring and evolving nature of cyber risks, leading to regular policy renewals. Cyber insurance is no longer seen as an optional risk-transfer tool but as a core component of enterprise risk management. 

Companies with turnover over ₹10 Cr leading Cyber Insurance adoption; BFSI and Tech sectors at the forefront

Cyber insurance adoption is concentrated in five key industries, primarily among businesses with annual turnover exceeding ₹10 crore. The breakdown of industry-wise adoption is as follows:

● BFSI (35-40%): The financial sector is the largest consumer of cyber insurance, given its high exposure to financial fraud, data breaches, and regulatory scrutiny.

● Technology & IT (30%): IT firms manage vast amounts of customer and enterprise data, making them prime targets for cyberattacks.

● Startups (25%): Investor requirements and contractual obligations are key drivers of insurance adoption.

● Healthcare (5%): Sensitive patient data and ransomware threats are pushing adoption.

● Logistics (5%): As digital supply chains expand, cyber risks in logistics are increasing.

The dominance of mid-to-large enterprises (₹10+ crore turnover) in cyber insurance adoption highlights that businesses with greater revenue are more proactive in risk management. BFSI and tech sectors lead adoption due to their high regulatory and operational risks, while startups are increasingly purchasing cyber coverage to meet external requirements.

First-time buying companies make up 30-35% of Cyber Insurance clients

A significant 30-35% of businesses purchasing cyber insurance are first-time buyers, showing that awareness is expanding. The trend indicates a shift from reactive to proactive cyber risk management, especially among mid-sized enterprises and startups.

With nearly one-third of buyers being new customers, market penetration is clearly increasing. More and more companies, especially those that previously underestimated cyber risks, are now recognizing the financial impact of cyberattacks.

Business Interruption from Data Breaches contribute to 45% of Cyber Insurance claims

Cyber insurance claims data reveals the top reasons for payouts:

The fact that nearly half of all claims (45%) stem from business interruption underscores the increasing importance of cyber insurance as a business continuity safeguard. Companies are not just covering financial losses but also mitigating operational downtime.

Regulatory changes, contractual requirements drive Cyber Insurance growth

Over the past 12-24 months, demand for cyber insurance has grown significantly, driven by:

● Regulatory compliance – Data protection laws and cybersecurity regulations require businesses to enhance cyber resilience.

● Contractual requirements – Enterprises, particularly in BFSI and IT, require vendors and partners to hold cyber insurance.

● Risk assessments – Companies are proactively assessing their cyber vulnerabilities, leading to increased insurance adoption.

Evaa Saiwal, Head of Liability Insurance at Policybazaar For Business says, “The cyber insurance market has evolved from a niche offering to a business necessity in the last couple of years. This demand has been fueled by increasing cyber threats and regulatory compliance. It’s poised for sustained growth, not just among large businesses but also among SMEs and emerging industries.  The near-100% renewal rate signals the fact that businesses now see cyber insurance as an indispensable protection tool. Beyond financial recovery, cyber insurance is becoming a key enabler of business continuity, ensuring companies can withstand and recover from attacks with minimal disruption. As threats like ransomware, phishing, and data breaches continue to escalate, integrating cyber risk management and insurance will be key to building a resilient and secure digital ecosystem for businesses.”

The world of cricket is no stranger to groundbreaking partnerships, and the latest collaboration between T10 Sports and Punjab Kings is set to make waves. As a leading sportswear brand, T10 Sports has teamed up with the popular IPL franchise Punjab Kings, bringing innovation and style to the cricketing arena. But what does this partnership mean for both parties? Let’s dive into the details.

T10 Sports has been named the Official Kit & Merchandise Partner of Punjab Kings. The partnership includes:

• Branding opportunities for T10 Sports on Punjab Kings’ official jerseys and merchandise.
• Exclusive fan-centric merchandise featuring high-quality apparel.
• Joint promotional campaigns to engage cricket enthusiasts across platforms.

T10 Sports was also the Kitting Partner of Punjab Kings from 2018 to 2023, highlighting a long-standing association between the two entities.

T10 Sports is a well-known name in the sports apparel industry, providing high-quality gear for athletes across various sports. Known for its cutting-edge designs and technologically advanced fabrics, the brand has become a trusted name among sports enthusiasts. With a strong presence in cricket, football, and other competitive sports, T10 Sports continues to set new benchmarks in sportswear innovation.

Punjab Kings, formerly known as Kings XI Punjab, is one of the most dynamic franchises in the Indian Premier League (IPL). With a loyal fan base and a history of exciting performances, the team has always been a crowd favorite. Over the years, Punjab Kings has built a strong brand identity, making strategic partnerships essential for its growth and outreach.

For Punjab Kings, aligning with a reputed sportswear brand like T10 Sports enhances its branding and performance apparel. On the other hand, T10 Sports gains immense visibility by associating with a high-profile IPL franchise, strengthening its position in the Indian market.

Fans are a crucial part of the IPL ecosystem, and this partnership aims to elevate their experience. Expect limited-edition jerseys, interactive social media contests, and in-stadium promotions, all designed to make the IPL season more exciting for Punjab Kings supporters.

High-performance apparel plays a crucial role in modern-day cricket. T10 Sports ensures players get the best gear to enhance mobility, breathability, and overall comfort, enabling them to perform at their peak. T10 Sports is committed to eco-friendly practices, utilizing sustainable materials and innovative fabric technology. This aligns with the growing trend of sustainability in the sports industry, making it a forward-thinking partnership. Expect to see T10 Sports and Punjab Kings making a splash on social media with engaging content, digital campaigns, and influencer collaborations. From behind-the-scenes training glimpses to exclusive product launches, fans will be treated to a host of exciting content.

Punjab Kings has collaborated with several brands over the years. However, the association with T10 Sports stands out due to its direct impact on player performance and fan engagement. The brand has previously worked with other cricket franchises and international teams, solidifying its reputation as a trusted sportswear partner. Beyond branding, this partnership is expected to drive significant revenue growth for both entities. The sale of exclusive merchandise and increased brand exposure will contribute to a larger market share in the sports industry.

Every partnership comes with challenges, whether in logistics, distribution, or branding execution. However, with strong brand alignment and shared goals, this collaboration presents immense opportunities for both parties. Industry experts see this partnership as a strategic move that benefits both Punjab Kings and T10 Sports. Media reports and public perception suggest an overwhelmingly positive response, indicating strong potential for success.

The T10 Sports and Punjab Kings partnership is a perfect blend of performance and style. As the IPL season unfolds, this collaboration will not only enhance team branding but also bring high-quality sportswear to fans. With innovation, sustainability, and fan engagement at its core, this is just the beginning of an exciting journey.

FAQs

1. What is the significance of the T10 Sports and Punjab Kings partnership?
   This partnership enhances team branding and provides high-quality sportswear for players and fans.
2. Will fans be able to buy exclusive Punjab Kings merchandise from T10 Sports?
   Yes, exclusive jerseys and merchandise will be available for fans.
3. How does T10 Sports contribute to cricket apparel innovation?
   T10 Sports uses advanced fabric technology to improve player performance and comfort.
4. Is this partnership limited to one IPL season?
   While initial details focus on the upcoming season, future collaborations are possible.
5. Where can fans purchase Punjab Kings’ official merchandise?
   Official merchandise will be available online and at select retail outlets associated with T10 Sports.

Lucknow, 28 March 2025: Saras Salil, one of India’s most widely read Hindi magazines, will organise the 6th edition of the Saras Salil Bhojpuri Cine Awards 2025 in Lucknow. The event will take place at the Indra Gandhi Pratishthan on 10 April 2025. It is going to be a grand extravaganza celebrating the best in Bhojpuri cinema talent.

Saras Salil Bhojpuri Cine Awards have become a hallmark event where the best work of filmmakers, actors, technicians, and other members of the booming Bhojpuri film industry is celebrated and awarded. This year’s awards ceremony will celebrate excellence in Bhojpuri cinema across 50+ categories, recognizing achievements in acting, directing, music, cinematography, and more, including Best Film, Best Director, and Best Actor (Male and Female).

Some of the biggest names in Bhojpuri cinema will grace the occasion, including Dinesh Yadav Nirahua, Arvind Akela Kallu, Amrapali Dubey, Anjana Singh, Sanjay Pandey, KK Goswami, Samar Singh, Raksha Gupta, Yamini Singh, Dev Singh, Vimal Pandey, C P Bhatt, Vinod Mishra, Shubham Tiwari, Pallavi Giri, Radha Singh, Mahi Khan, Richa Dixit, and Vidhya Singh. Their presence adds immense prestige to this grand celebration of Bhojpuri cinema.

These awards serve as a platform to recognise not only the stars of Bhojpuri cinema but also the behind-the-scenes heroes who make it all possible. From producers and directors to technicians, choreographers, and sound engineers, every individual contributing to a film’s success is recognized and honoured.

Paresh Nath, Editor-in-Chief and Publisher of Delhi Press, said, “The Saras Salil Bhojpuri Cine Awards are more than just an event; they honour the passion and creativity that shapes Bhojpuri cinema. We are proud to recognize and honor the incredible talent that has contributed to the industry’s growth and success. This year’s edition promises to be even more spectacular, highlighting the stars and the unsung heroes who make cinema an art form.”

The nomination process for the awards is thorough. Eligible films for this year’s awards include the ones released between January 1st, 2024, to December 31st, 2024. A panel of industry experts, critics, and prominent figures in the cinema world will evaluate the nominees and select the winners from each category.

The award ceremony will feature several categories for performances (Best Actor and Actress, Supporting Roles, etc.), technical awards (Best Cinematography, Best Editing, etc.), and creative contributions such as Best Screenplay and Best Music. In addition to these, special categories like the Lifetime Achievement Award, Emerging Talent, and Best Bhojpuri Film of the Year will also be presented to recognize the career-defining contributions of veterans and rising stars.

To know more about the Saras Salil Awards and stay updated with the latest news, visit their official website  Saras Salil Awards

About Saras Salil Saras Salil is one of India’s leading Hindi magazines, Published by Delhi Press known for its high-quality content that covers a wide range of topics, including cinema, lifestyle, culture, and social issues. With a readership that spans across India and beyond, Saras Salil has been at the forefront of promoting and celebrating various regional film industries, with a particular focus on Bhojpuri cinema. Through its awards, Saras Salil continues to be a beacon of recognition for the talent, hard work, and creativity that goes into making films that entertain and inspire audiences.