The world of cricket is no stranger to groundbreaking partnerships, and the latest collaboration between T10 Sports and Punjab Kings is set to make waves. As a leading sportswear brand, T10 Sports has teamed up with the popular IPL franchise Punjab Kings, bringing innovation and style to the cricketing arena. But what does this partnership mean for both parties? Let’s dive into the details.

T10 Sports has been named the Official Kit & Merchandise Partner of Punjab Kings. The partnership includes:

• Branding opportunities for T10 Sports on Punjab Kings’ official jerseys and merchandise.
• Exclusive fan-centric merchandise featuring high-quality apparel.
• Joint promotional campaigns to engage cricket enthusiasts across platforms.

T10 Sports was also the Kitting Partner of Punjab Kings from 2018 to 2023, highlighting a long-standing association between the two entities.

T10 Sports is a well-known name in the sports apparel industry, providing high-quality gear for athletes across various sports. Known for its cutting-edge designs and technologically advanced fabrics, the brand has become a trusted name among sports enthusiasts. With a strong presence in cricket, football, and other competitive sports, T10 Sports continues to set new benchmarks in sportswear innovation.

Punjab Kings, formerly known as Kings XI Punjab, is one of the most dynamic franchises in the Indian Premier League (IPL). With a loyal fan base and a history of exciting performances, the team has always been a crowd favorite. Over the years, Punjab Kings has built a strong brand identity, making strategic partnerships essential for its growth and outreach.

For Punjab Kings, aligning with a reputed sportswear brand like T10 Sports enhances its branding and performance apparel. On the other hand, T10 Sports gains immense visibility by associating with a high-profile IPL franchise, strengthening its position in the Indian market.

Fans are a crucial part of the IPL ecosystem, and this partnership aims to elevate their experience. Expect limited-edition jerseys, interactive social media contests, and in-stadium promotions, all designed to make the IPL season more exciting for Punjab Kings supporters.

High-performance apparel plays a crucial role in modern-day cricket. T10 Sports ensures players get the best gear to enhance mobility, breathability, and overall comfort, enabling them to perform at their peak. T10 Sports is committed to eco-friendly practices, utilizing sustainable materials and innovative fabric technology. This aligns with the growing trend of sustainability in the sports industry, making it a forward-thinking partnership. Expect to see T10 Sports and Punjab Kings making a splash on social media with engaging content, digital campaigns, and influencer collaborations. From behind-the-scenes training glimpses to exclusive product launches, fans will be treated to a host of exciting content.

Punjab Kings has collaborated with several brands over the years. However, the association with T10 Sports stands out due to its direct impact on player performance and fan engagement. The brand has previously worked with other cricket franchises and international teams, solidifying its reputation as a trusted sportswear partner. Beyond branding, this partnership is expected to drive significant revenue growth for both entities. The sale of exclusive merchandise and increased brand exposure will contribute to a larger market share in the sports industry.

Every partnership comes with challenges, whether in logistics, distribution, or branding execution. However, with strong brand alignment and shared goals, this collaboration presents immense opportunities for both parties. Industry experts see this partnership as a strategic move that benefits both Punjab Kings and T10 Sports. Media reports and public perception suggest an overwhelmingly positive response, indicating strong potential for success.

The T10 Sports and Punjab Kings partnership is a perfect blend of performance and style. As the IPL season unfolds, this collaboration will not only enhance team branding but also bring high-quality sportswear to fans. With innovation, sustainability, and fan engagement at its core, this is just the beginning of an exciting journey.

FAQs

1. What is the significance of the T10 Sports and Punjab Kings partnership?
   This partnership enhances team branding and provides high-quality sportswear for players and fans.
2. Will fans be able to buy exclusive Punjab Kings merchandise from T10 Sports?
   Yes, exclusive jerseys and merchandise will be available for fans.
3. How does T10 Sports contribute to cricket apparel innovation?
   T10 Sports uses advanced fabric technology to improve player performance and comfort.
4. Is this partnership limited to one IPL season?
   While initial details focus on the upcoming season, future collaborations are possible.
5. Where can fans purchase Punjab Kings’ official merchandise?
   Official merchandise will be available online and at select retail outlets associated with T10 Sports.

Ecolink will feature prominently on the back of Punjab Kings headgear, across team promotions and activations

New Delhi. As the nation gears up for an electrifying cricketing season, Signify, the world leader in lighting, has announced the partnership of Ecolink with Punjab Kings for the highly anticipated Indian Premier League (IPL) 2025. This collaboration brings together two entities driven by a shared commitment to performance, innovation, and delivering exceptional experiences to the customers and fans.

With the onset of the Indian summer, this partnership perfectly aligns with Ecolink’s upcoming lineup of innovative fan launches. Just as Punjab Kings strives for excellence on the cricket field, Ecolink is determined to breeze into the lives of millions of Indian families through its wide range of reliable and efficient products. This synergy makes the partnership a natural fit. Throughout the IPL 2025 season, Ecolink will enjoy prominent visibility through Punjab Kings’ promotional campaigns, digital activations, and strategic brand placements, apart from being displayed on the back of the players’ helmet and cap.

Nikhil Gupta, Head of Marketing, Strategy, Govt. Affairs & CSR – Signify, Greater India, said, “Cricket is more than a sport in India; it’s a unifying force. We are thrilled to partner with Punjab Kings and connect with millions of passionate fans. This collaboration provides Ecolink with a powerful platform to strengthen our presence in the Indian market. We look forward to supporting the team and creating unforgettable experiences for fans, both on and off the field. Through this partnership, we aim to enrich homes and the cricketing world, demonstrating our shared commitment to excellence”.

Punjab Kings CEO Satish Menon said, “We are delighted to welcome Ecolink as our official partner for IPL 2025. This partnership reflects our shared pursuit of excellence and innovation, both on and off the field. We are confident that this collaboration will add immense value to the Punjab Kings family, while enhancing the experience for our passionate fans.”

Ecolink has built a strong reputation for providing durable, efficient, and high-performance lighting solutions, earning the trust and loyalty of its customers across 20+ countries in the world. Similarly, Punjab Kings has cultivated a passionate fan base that stands by the team through every match. This shared legacy of trust and commitment to delivering value forms the foundation of this partnership, celebrating innovation, performance, and the unifying spirit of cricket.

Punjab Kings enters IPL 2025 with a strengthened squad, featuring World Cup-winning former Australian captain Ricky Ponting as head coach, Shreyas Iyer as the new captain, and a lineup of renowned cricketers including the likes of Arshdeep Singh, Yuzvendra Chahal, Marcus Stoinis, Glenn Maxwell.

Mohali. Punjab Kings are all set to kick off their Indian Premier League (IPL) 2025 campaign with their first match against Gujarat Titans at the Narendra Modi Stadium on March 25. As the team takes the field, the excitement among fans is palpable, and expectations run high for a stellar season ahead.

Under Ricky Ponting’s coaching and Shreyas Iyer’s leadership, Punjab Kings are ready to make a strong statement this season. Ahead of their first match, Assistant coach Brad Haddin addressed the press and gave insight into the team’s preparations.

As the countdown to the first match begins, the players are gearing up to deliver a performance worth remembering and begin the season on a winning note. “I think the key focus for us since we’ve got here is to get our players ready for the season. We had a good camp in Dharamsala, where we got to know a lot of our Indian players and we’re very excited about the talent we have. They’re very athletic, they’re going to be a brave, brave cricket team,” Haddin said.

With speedsters Kagiso Rabada and Mohammad Siraj leading the Titans’ pace attack, Haddin was asked about the Kings’ opening combination in their first match of the season. Keeping the cards close to his chest, the former Aussie keeper said, “We are not sure who opens yet. We have got guys like Marcus Stoinis and Josh Inglis who have done it well in the past as well. So We have to make sure that we get the right combination.”

With a group of youngsters and veteran stars in the squad, Haddin further did not reveal the team combination but insisted that the management will continue to give opportunities to players to express themselves.

“We want to make sure that they play brave cricket and as per the situation in front of them. This is a new group. We have players in every position we need who can adapt to play in different roles. I think we’ve got experience right through,” Haddin said.

The Punjab Kings assistant coach further praised the team’s bonding and said it has trickled down from the captain Shreyas Iyer. “I think the culture is driven by our leaders. We have a very driven captain in Shreyas Iyer who has had a lot of success in this format of the game. He has brought everyone together. The staff is on the same page as the players. We are a tight group but it’s been led by the standards and the habits that the captain sets,” he signed off.